AI Insights · Timothy · July 2025
Top 5 Fashion Games Performance in Israel, Q2 2025
Explore the performance of the top 5 fashion games on a unified platform in Israel during Q2 2025, featuring trends in downloads, revenue, and active users.
The second quarter of 2025 showcased intriguing trends for fashion games in Israel. Here's a closer look at the performance of the top five applications on a unified platform.
Project Makeover by Magic Tavern, Inc. experienced a notable rise in weekly revenue, peaking at approximately $12.3K by mid-June. Weekly downloads fluctuated, reaching around 1.9K in early April, and saw a slight decline as the quarter progressed. Active users displayed a positive trend, increasing from 14K to nearly 16K by the end of June.
SuitU: Fashion Avatar Dress UP from Libii HK Limited had a varied quarter. Revenue saw a significant jump in the week of June 23, hitting $1.9K. Downloads were modest, peaking at 280 in mid-June, while active users decreased slightly from 2.8K to 2.1K by the end of the quarter.
Pocket Styler: Fashion Stars by Nordcurrent UAB maintained steady weekly revenue, with a peak of $1.4K in late April. Downloads remained relatively low, with a high of 327 in mid-April. Active users showed a slight decline, ending the quarter at 420.
Lady Popular: Dress Up Game from XS Software JSCo experienced a surge in revenue in early June, reaching over $3.5K. Downloads were highest in late May at 2.9K, while active users showed a strong increase, peaking at 7.4K in late May.
Lastly, Glow Fashion Idol by Crazy Labs saw modest revenue, with a peak of $905 in mid-April. Weekly downloads varied, reaching 515 by the end of June. Active users steadily increased, ending the quarter at 3.4K.
These insights, sourced from Sensor Tower, provide an overview of the dynamic fashion game market in Israel for Q2 2025. For more detailed data and further insights, visit Sensor Tower's platform.